An Idea Is Born
Development on SideCloset begins. SideCloset is a website and mobile app that allows shoppers to easily browse new styles that fit, simply by entering a few body measurements.
SideCloset re-brands itself as Tailored and partners with 50 apparel brands. Behind the scenes the team is working on a unique garment measuring software.
The first few versions of the Tailored measuring software are achieving better than expected results. Because of this, the team decides to park the app to focus solely on the software.
Tailored raises its first round of outside funding. Version 4.0 of Tailored's garment measuring software includes the ability to measure pants and shorts and is being piloted with retailers and consumers.